Key takeaways:
- Fresca Foods partnered with Comerica to secure flexible working capital and equipment financing.
- Comerica offers ongoing guidance to help Fresca navigate post-pandemic supply chain volatility and long-term capital planning.
- With a collaborative, industry-informed approach, Comerica continues to support Fresca’s growth strategy across product lines and evolving customer needs.
When you’re growing fast in a complex industry, the right banking partner makes all the difference.
Fresca Foods, a Colorado-based contract manufacturer, has earned its reputation by producing high-quality snacks for some of the biggest names in food. With four facilities and a team of over 450 employees, the company continues to scale, taking on new blue-chip customers and expanding production capabilities.
But with opportunity came complexity. To continue growing profitably, Fresca needed more than capital. They needed a bank that understood the food manufacturing space and could act as a collaborative partner through each new phase of expansion.
In 2021, Fresca selected Comerica. What followed was a relationship built on shared goals and tailored financing that’s helping Fresca continue to grow.
In a volatile supply chain environment, Comerica helps Fresca stay financially agile and strategically focused.
A growing food manufacturer looks for the right partner
Fresca Foods had a clear vision: scale their operations to meet rising demand from major food brands, while staying agile in a fast-moving industry. With a strong pipeline of opportunities, the company was growing, and so were their financing needs.
They needed a banking partner who could match their ambition. One who understood the complexity of food manufacturing, offered powerful financing tools and collaborated closely with leadership.
“Fresca is fortunate to have many opportunities to grow the business,” said CEO Brandon Viar. But without the right banking partner, “it would be difficult to turn those opportunities into reality.”
In 2021, Fresca launched a competitive RFP process to find their partner.
They chose Comerica.
To continue scaling, Fresca needed a collaborative, industry-savvy financial partner. They chose Comerica.
Flexible capital, built around Fresca’s growth plan
After earning Fresca’s trust, Comerica moved quickly to understand the company’s priorities and build a financing structure that could support growth without adding friction.
Together with Fresca’s executive team, Comerica designed a solution that included both working capital and equipment financing. This combination gave the company the flexibility to act fast on strategic opportunities.
Flexible capital helped Fresca bring on new blue-chip customers across multiple production lines. The team invested in new categories, expanded production capacity and met the operational demands of large, high-volume clients without delay.
Flexible capital enabled Fresca to onboard blue-chip clients and expand across multiple production lines.
Scaling with confidence in a volatile market
Since the pandemic disrupted global supply chains, food manufacturers like Fresca have been navigating a wave of uncertainty, from input shortages and cost spikes to unpredictable customer demand.
Growth didn’t stop. But neither did the complexity.
That’s why Fresca counts on Comerica for guidance.
As the company navigates everything from fluctuating commodity prices to capital-intensive expansion cycles, Comerica serves as a proactive advisor. Together, the teams regularly review cash flow needs, investment plans and working capital structures to stay ahead of what’s next.
This steady, consultative approach is especially critical during uncertain times. With a partner who stays close to their financial picture, Fresca can move quickly even in a volatile market.
Post-pandemic volatility hasn’t slowed Fresca down thanks to proactive financial guidance.
A relationship built on trust and long-term vision
What started with an RFP has grown into a true partnership. One built on trust, collaboration and shared goals. From financing new production capabilities to navigating market shifts, Comerica continues to deliver not just capital, but clarity.
“We are incredibly happy with our decision to partner with Janae, Matt, and the entire Comerica team,” said CEO Brandon Viar. “I recommend them highly for any business looking for a collaborative, experienced banking partner.”
Ready for a banking partner who grows with you?
Whether you're scaling operations, navigating industry complexity or turning opportunities into action, Comerica offers the expertise and partnership to help you move forward in any market.
Contact your Comerica Relationship Manager or contact Comerica today.